The Wine Bag
Beers, Wines & Spirits, Wine
Fashion is ruthless. Cover your ankles, show your knees. Dance in bell-bottom trousers, walk in stretch high-rise leggings. Match your shoes to your bag. What? Utterly boring to match shoes to bag. There’s only one thing on which fashion persists. No matter the trends, the ideas, the collections, the bag must absolutely always without exception match the wine. The Wine Bag. A Limited Edition of The Wine Barrel, exclusively for Lidl.
Brand Architecture, Brand Definition, Brand Growth, Brand Identity, Design Strategy, Illustration Language, Image Language, Packaging Design, Tagline & Brand Language, Tone of Voice, Typography, Visual Identity
Awards & Distinctions
| 2024 | A Design Awards | Bronze | Packaging |
| 2024 | World Brand Design Awards | Silver | Packaging Design: Product Creation |
| 2024 | WPO | Winner | |
| 2023 | FAB | Silver | |
| 2023 | C2A | Best of Best | Beverage/Packaging |
| 2023 | DesignRush | 12th place | Best Packaging Design Award Certificate of Recognition for |
| 2023 | Red Dot Awards | Red Dot Award | |
| 2023 | Novum Awards | Gold | Packing Design |
| 2023 | Greek Label Awards | Silver | |
| 2023 | Packaging Awards | Silver | Structural Design Innovation |
| 2023 | Packaging Awards | Bronze | Labeling Innovation |
| 2023 | Favourite Design | Featured |
