Lucky Bread
In Crete, the ‘xobliastres’ gently weave the ‘kouloura’ of life and good fortune. They mold the dough into a perfect circle and adorn it with symbols – the ‘xomblia.’ Their fingers transform into fairy fingers, crafting lotus flowers for luck and strength. They sculpt a dragon for protection. The tree of life, sprouting leaves to make our hope and optimism grow. They mold an owl to show us the way when darkness falls. The women embroider upon the dough, weaving threads of our good fortune and new beginnings.
Illustration Language, Image Language, Packaging Design, Visual Identity
Awards & Distinctions
| 2025 | A Design Awards | Iron | Packaging |
| 2024 | World Brand Design Awards | Silver | Illustration: Self Promotion |
| 2024 | Indie Awards | Gold | Visual Communication |
| 2024 | Indie Awards | Silver | Packaging |
| 2024 | European Awards | Silver Award | |
| 2024 | Dieline Awards | 2nd place | |
| 2024 | C2A | Best of Best | Branding - Promotional items |
| 2024 | Packaging Awards | Platinum | Display - Promotional Packaging - Point of Sale |
| 2024 | Packaging Awards | Gold | Display - Promotional Packaging - Point of Sale |
| 2024 | Packaging Awards | Gold | Gifts |
| 2024 | Pentawards | Commendation | Brand Identity & Connected packaging |
| 2024 | Red Dot Awards | ||
| 2024 | MUSE Awards | Gold | Packaging Design Self Promotion |
